Business Marketing

If you’re thinking about striking off into the unknown as an independent consultant for businesses or individuals, a strong brand is vital to your success. What does a personal brand entail? Essentially, it includes the associations and…

Helping online businesses improve their customer service is the main objective behind programming algorithms for internet search engines. Any business that uses the internet as an aspect of its storefront wants its name ranked at the top of…

Every year there are families all over the globe that decide to start new family businesses. Whatever the ties between family members, starting a business with siblings, parents or other members of the family presents unique set of…

Ever wondered what your customers are thinking about your company? If you did, you’d have a real special talent! You don’t always know exactly what people think of you, but we do know some things for certain. Every customer loves it when a…

A lot of advice nowadays is about running an online store, but that doesn't mean people have stopped selling things in person. But if you run a brick-and-mortar store, you are in competition with online businesses, as well as your…

photo source Ever thought you could run a killer online shop from the comfort of your own bedroom? Well, thousands do and make a very healthy living from it. There’s absolutely no reason why you can’t be the next big success story.…

Distribution strategy is another term used for a method that allows a product to get through many channels and finally to the consumer. People who work in the distribution strategy division, such as John Hailer, need to deal with a lot of…

Last year, retailers, financial institutions and small businesses saw more frequent data leaks, more cybersecurity scrutiny, and an increase in the rate of sophisticated attacks. Massive pointed out that the cost of recovering from a data…

If you are in business, you likely to have to buy and sell stock to your customers. In any commerce enterprise, your stock should be your top priority. If you are new to the world of business, you might need some help when it comes to…

The boom of e-commerce has ensured that more and more companies can expand into the global marketplace. But, the internet is not enough to make your business a true global powerhouse. It is time to consider international travel and…